FLUX
TM
A professional B2B webshop that translates technical products, pricing structures and order processes into a user-friendly e-commerce experience. The engine for a continuous flow of online orders.
From interest to online sales
Strong business, missed sales opportunities
Without e-commerce, there is no scalable growth
Buying behaviour is changing in the industrial world too. Customers expect the same experience as in B2C: instant visibility on pricing, stock and order status. Businesses that can’t offer this appear less forward-thinking.
You may have thought:
“Our customers prefer to order by email or phone.”
“A webshop is too complex for our pricing structures.”
“E-commerce doesn’t fit our way of selling.”
But the reality is that the market is shifting. A well-configured B2B webshop strengthens your existing sales process, not by replacing it but by making it smarter.
Ready to digitalise your sales?
FLUX is built for you.
Imagine an industrial webshop as an extension of your sales team. Where customers can order 24/7, configure products and see pricing information and delivery times without your team needing to be involved. A platform that accelerates sales, reduces administrative pressure and keeps customers coming back.
With FLUX, you have a professional sales channel at your disposal, as efficient as your production process: technically considered, commercially compelling and built for sustainable growth.
Not a standard webshop, but a B2B e-commerce platform built around the reality of industrial sales. With customer-specific pricing, account management, order history and integrations with ERP and CRM systems, we simplify complex processes and make sales scalable. The result: growing online revenue, greater efficiency, stronger customer loyalty and a stronger competitive position.
See how technology, commerce and automation come together in one platform that sells. Day and night.
B2B webshops that accelerate sales
FLUX combines technology, design and commerce into one powerful B2B webshop that accelerates and scales sales.
You have an experienced team at your disposal, bringing together strategy, UX, product data, system integrations and conversion optimisation into a smooth-running sales channel. User-friendly for customers, efficient for sales and proven effective in the industrial market: your digital partner for growth with returns.
Webshop design & development
Professional, user-friendly B2B webshops built on platforms such as WooCommerce, Magento or custom frameworks.
Designed to present complex products, datasheets and technical information clearly and drive conversion.
Product configuration & catalogue management
From SKUs to complex variants: we build smart configurators and dynamic catalogues that help customers choose faster.
For a smooth ordering process, fewer errors and a higher average order value.
Systems integration & automation
Seamless connections with ERP, CRM and inventory management systems ensure sales and logistics work in perfect sync.
Smart automation saves time, reduces errors and enables live pricing and stock visibility.
Customer-specific accounts
Optionally, each customer gets their own environment with personalised pricing, payment terms and order history.
This combines efficiency with a customer-first approach — building lasting relationships that keep generating revenue.
Conversion optimisation & UX design
Data-driven improvements that remove friction and guide users towards a purchase.
Every element of the shop is refined and optimised for more orders, higher order values and a smooth buying experience.
Data, SEO, AI & performance
Targeted optimisation for maximum visibility in Google and AI search results such as ChatGPT, Gemini and Perplexity.
Through smart AIO and GEO techniques, we extend your digital reach and strengthen your position in international markets.
Order flows, quotes & repeat orders
We configure smart order flows for quotes, repeat orders and hybrid sales processes between webshop and sales team.
This combines the convenience of online ordering with full control over complex orders, accelerating revenue without losing oversight.
Discover how technical innovators and industrial businesses are strengthening their market position with Dutch Synergy. Find inspiration in companies turning their technical expertise into online success.
Dutch Synergy vision
Read why technical businesses choose FLUX and how our e-commerce solution accelerates their growth.
Data-driven results in the industrial sector
Effective webshops that generate revenue, perform measurably and scale with your organisation.
More revenue
More orders
SEO-optimised
More efficient
Every technical business has specific goals and challenges. That’s why we offer three solutions perfectly suited to your next step.
Quick-start for professional online sales
From € 15.997
For technical businesses that want to sell their products online through a professional, user-friendly webshop.
A scalable sales platform with a strategic design and a streamlined ordering process. Ready to generate orders and serve B2B customers online.
Unique webshop design
8 unique page templates
Webshop development
Human-written content creation
1 product category
Datasheets & downloads
Basic order management & email notifications
Standard payment methods within Europe
100% responsive
Optimised load time
Core Web Vitals analysis
SEO/AIO-ready
E-commerce analytics (quarterly report)
Multilingual-ready
Hosting & updates
Launch within 10 weeks
Why FLUX Base?
Fast route to a professional B2B webshop
Ideal entry point for businesses digitalising their sales
Includes all core features for efficient online ordering
Technically prepared for growth and integrations
No unnecessary complexity, but immediate results
Built on deep knowledge of the industrial and technical market
Investment: one-off project fee for strategy & webshop development, optionally followed by monthly marketing support. Exact investment confirmed after intake, aligned with goals and growth potential.
Complete B2B webshop for growth and efficiency
From € 39.987
For industrial businesses with growth ambitions and complex product structures.
A conversion-focused webshop with smart functionality, integrated systems and an optimised customer experience that accelerates online sales and supports structural growth.
Unique interactive webshop design
10 unique page templates
Webshop development
Human-written content creation
Up to 500 products or SKUs
Up to 10 product categories
Datasheets & downloads
Advanced order management with dashboards
All payment methods within Europe
Product recommendations & cross-selling
Filters & smart search
Product import functionality
Product configurator (max. 10 data points)
100% responsive
Optimised load time
Core Web Vitals optimisation
SEO/AIO optimisation for Google & AI platforms
Multi-channel integrations
E-commerce analytics (quarterly report)
Multilingual-ready
Hosting & updates
Server-side caching (Varnish)
Launch within 3 months
Why FLUX Build?
Fully aligned with your sales process and customers
From manual order processing to automated sales
Less administration, more return
Conversion-focused design that helps customers order faster
Built on deep knowledge of the industrial and technical market
One-off setup for strategy & webshop, optionally followed by monthly marketing execution. Minimum duration: 6–12 months, flexibly scalable based on goals and markets.
Custom webshop for international growth & scalable sales
From € 89.497
For manufacturers, OEMs and distributors that want to scale their sales globally.
A high-performance B2B e-commerce platform that brings together technology, automation and personalisation for maximum revenue growth.
Unique interactive webshop design
20 unique page templates
Webshop development
Human-written content creation
Up to 50 product categories
Datasheets & (CAD) downloads
Advanced order management with dashboards, customer-specific pricing and discounts
Worldwide payment methods
Product recommendations & cross-selling
Filters & smart search
Product import functionality
Product configurator with 2D & 3D visualisations
Real-time ERP/CRM integration (pricing, stock, orders, customers)
Full automation of order flows and invoicing
100% responsive
Performance optimisation (PageSpeed >90)
Core web vitals optimisation
SEO/AIO optimisation for Google & AI platforms
Multi-channel integrations
Monthly reporting with conversion analysis & growth plan
Multilingual
Hosting & caching on high-availability infrastructure (cloud/dedicated)
Launch within 6 months
Why FLUX Boost?
Scalable e-commerce for international growth
Full integration of sales, marketing and administration
Multilingual webshop with customer-specific pricing and distribution
Smart automation and recommendations for more revenue
Ideal for OEMs and manufacturers scaling globally
ERP and CRM integrations for error-free data and time savings
Monthly partnership with dedicated strategist & marketing team. Minimum duration: 12 months. Investment confirmed after intake based on scope and objectives.
Want to drive more traffic and leads structurally? Combine FLUX with ASCEND for full marketing support.
Does your situation not fit into one of these three packages? We’re happy to develop a solution tailored entirely to your organisation.
Book a strategy call and discover how Dutch Synergy uses FLUX to help your business grow.
Here you’ll find answers to the most common questions about our working method, timelines and collaboration.
